TIL from the radio...
I have been on this planet absorbing advertisements for umpty 45 years and only NOW I notice that watch ads, invariably, the analog watch is set to 10:10. Or thereabouts. It's almost 90% of the examples. In new ads and old ads.
What the?!
That's the sort of thing I usually pick up. But the radio man had to tell me.
I would guess the same reason credit cards are swiped upside down in most ads, all the better to display the prominent logos.
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